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Same .news domain as Bloomberg · Smaller · More agile · More neighborly
The Magnolia Standard

For Candidates

Win Your Race Without Wasting Half Your Budget

Most local candidates pay $8,000 for a few podcast spots and a handful of social ads on a single channel. We deliver more — across more channels, with measurable reach — for substantially less.

Grassroots

$1,500

JP, school-board challenger, first-time candidate

  • 2 podcast appearances (30 min each, sat-down conversation)
  • 3 produced Instagram Reels (15–30s)
  • 1 newsletter blast (one subscriber list, clearly marked political ad)
  • 1 short journal profile (600 words, SEO-optimized for your name)
  • Basic impression report at end of campaign
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Most Popular

Standard

$4,750

City council, county commissioner challenger, contested ISD board

Beats the $8K market rate by ~40%

  • 4 podcast appearances on our local-news show
  • 6 produced Instagram Reels (broadcast-quality, captioned)
  • 1 long-form journal profile (1,500 words, evergreen, ranks on Google after Election Day)
  • 1 newsletter blast to our local subscriber list
  • 1 sponsored op-ed (clearly marked Political Advertisement)
  • Full reach + impression report (PDF, demographic breakdown)
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Dominant

$7,500

State rep, county-wide office, contested primary

  • 6 podcast appearances (incl. 1 debate-style with opponent if both buy in)
  • 10 produced Reels + 2 long-form videos (90s each)
  • 1 long-form journal profile + 1 issue-position piece
  • 3 newsletter blasts (announcement / midpoint / GOTV)
  • 1 sponsored op-ed
  • 1 digital-banner package across the journal site (50K impressions)
  • Election-week daily Instagram Story coverage
  • SMS blast to opted-in subscriber list (compliance-checked)
  • Full reach + impression report + SEO snapshot
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Why Our Reach Is Real

We own every channel we sell — the podcast, the newsletter, the journal, the Instagram audience. When you buy from a reseller, you're paying retail on someone else's inventory. When you buy from us, you're buying the inventory direct.

Every dollar you spend reaches a real voter in your district. No middleman markup. No mystery audience. And when the race is over, your long-form journal profile keeps ranking — so the next time someone Googles your name, they find your story.

Compliance Built In

  • §255.001 Disclaimer. "Political advertising paid for by [your committee]" baked into every deliverable — Reel end-cards, journal templates, podcast pre/post-roll, newsletter footer.
  • Editorial Firewall. Buying ads here does not buy editorial coverage. Ever. Documented in our Political Advertising Policy.
  • Clean Books. Direct invoicing to your campaign committee. W-9 on request. Itemized billing for your TEC reports.
  • SMS Compliance. Person-to-person only (Hustle / ThruText). No autodial. Opt-out honored.
  • No Coordination Conflict. If your committee buys, we don't run independent expenditures supporting you. One role per race.

Limited Candidate Slots

We cap at 6 races per election to keep editorial independent and turnaround fast.

Reach out today to lock in a slot for your cycle.

Received. A team member will follow up within one business day.

All inquiries handled confidentially.